Cecaro Massimo
Italian Medical Press, Italy
Title: Massi-care: innovative method to communicate emerging diseases in an easy way
Biography
Biography: Cecaro Massimo
Abstract
An important role in preventing the infectious diseases comes from competent journalist that should have the right knowledge of medical sciences. The “One Medicine Approach” is the result of the co-participation between medical doctors (MD and DVM) and the scientific community (biologist, and expert in this field) with the support of journalists that should have a proven experience in the field of the infectious diseases, and more in general, on scientific subjects. We should create a new model to deliver information that should give clear news in a simple way and with correct methodology aiming to express “final information” without any alarmism. In fact on newspapers we sometime read about scenario that could spread to media the sense of panic or that are not precisely “politically correct” with an enormous, catastrophic, impact on our society; we should instead deliver the information that it is actually important to give avoiding “just the dissemination of results to the public’. The new model MASSI-Care (Model of Acquire Scientific Specific Information on Care) would be to be a sort of method that could deliver correct information - epurated by “non-scientific surrounding” - in a proper, rigorous, way. An ideal checklist should incorporate the basic principles of medical science reporting with the journalist’s code of ethics. (Cecaro 2012)
